Ikire Jones was founded by Nigerian born designer/Afrobeat musician/attorney Walé Oyéjidé, and bespoke tailor/musician Sam Hubler. The brand takes a craftsmanship approach to design and makes boldly printed garments that are rich and elegant. Ikire Jones achieves optimum maximalism by marrying aesthetics from different cultures around the globe. They put Africa on the forefront with their African inspired prints and the prose that usually accompanies the lookbooks on the site, written by Walé Oyéjidé.

Their latest collection, titled “Look At God” is a celebration of beauty in its myriad forms. An acknowledgement that elegance can be found everywhere, and in all of us, if we simply choose to look for it. The visually striking images from the lookbook were shot by Joshua Kissi, one half of Street Etiquette. The collection is print heavy and features expertly crafted basics that look anything but basic. Click on the gallery for the stunning lookbook.

Photography Courtesy:

Photographer: Joshua Kissi|Models: Elanor Grace BockMohamed OuedraogoLawrence AnnunziataNana Yaa| Makeup Artist: Alana Wright|Creative Direction + Copy: Walé Oyéjidé

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