It’s official: 2017 is the year of Cardi B. Not only has the 25-year-old hip-hop artist made history being the second-ever female rapper to top the Billboard 100 Charts unaccompanied with her debut single, “Bodak Yellow,” but she is firmly becoming a fashion darling of sorts. Now, she attains more heights with her collaboration with Steve Madden, which marks her first major fashion collab ever.
For the holiday season, Cardi (née Belcalis Almanzar) is teaming up with the footwear brand to curate her favourite shoe styles, which she showcases in a video series called “Daily Tips With Cardi B.” The series is packed with style advice from the Grammy-nominated rapper — the first video shows Cardi modelling a pair of “Daisie” pointy-toe shoes that “every woman needs to have” while the remaining videos feature the thigh-ghih “Dominique” boots to make you look “rich as hell,” white platform “Foxy” boots for “cute, sexy daytime vibes,” and a “good poppin-ass shoe” called Mimi in “p*ssy-poppin’ pink.”
In an interview with Refinery29, Cardi B explained why she decided to partner with Steve Madden. “I’ve loved Steve Madden since I was a little girl. Back then, I died for a pair of Steve Madden shoes. I love how [his shoes are] affordable but [still such] great quality. Every girl can’t afford ‘bloody shoes,’ so I like that I can partner with a shoe company many girls can afford.”
You can check out the full Cardi B-curated collection at the Steve Madden website and see all of her campaign images in our gallery.